The key factor guiding Audi to success are its technologie. Throughout the time the company is constantly improving the body structure, engine and in car technologie. These technical improvement serve as guiding feature toward becoming a leader in the global automobile market.
Audi manufacture galvanized cars to prevent corrosion. The company is the first mass market vehicle company to produce such car. Earlier the company provided a 10-year warranty against corrosion of the body. However, the effectivenes of the newly adopte zinc coating has enable the company to extend this warranty up to 12 year. Audi manufacture the first all aluminum car in the year 1994. The Audi A8 was the first car to make use of an aluminum space frame. This technology the, Audi Space Frame has been used by the company to produce high performance vehicle. This frame helps to reduce the weight of the vehicles and provide the cars with superior aerodynamic.
The company strongly disagrees to the conventional rear wheel drive layout privilege by other car manufacturer. The company favors the front wheel drive or the four-wheel drive layout and make use of a longitudinally front mounte engine in an overhung position, over the front wheels in front of the axle line. In 1970, Audi designe its own four-wheel drive systems in passenger vehicle. The company has recently applied the Quattro badge to such as the and using the Swedish Haldex Traction electro-mechanical clutch 4WD system.
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